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| Local SEO |
Yelp
did it recently, others have been trying to get out of the fake review cesspool
ever since the wicked ones began misusing reviews to their advantage to get
link juice. Genuine reviews are hard to find, thanks to the huge proliferation
of online business in every consumer segment, business are finding it hard to
come by genuine reviews, so what did they do, they team up with some not so
genuine local seo experts around town and decide to pay for reviews or better
still - get it all for nothing by making fake reviews imposing to be someone
else.
This
had been happening for so long that some began thinking of fake reviews as
something almost acceptable! They have been creating fake accounts on Google+
and posting made-up comments and untrue reviews on a regular basis. Needless to
say, some have been spectacularly successful in getting good results of their
rather shady enterprise. Thankfully, the some conscientious people took notice
and cried ‘stop-thief’!
Now
that things have changed alot since then, you need someone who can help create
fans of your brand and then channel all their love and support in words, stars
and ratings. The only way to get that done is by hiring a competent Local SEO
who knows better than to make fake reviews.
Doing Reviews
The Correct Way
If
you have not figured it out yet, the best way to get reviews is by being honest
and diligent about the products you make and the services you render. Do not
however expect the goodwill of your customers to keep gushing down your
Facebook page or on Yelp, it takes time to get proper reviews that are worth
their weight in gold (good reviews bring more business which brings more
money!).
You
will also need someone who can tap into your business streams and find the
support for your website. Once your customers/consumers find the channel to
show their support, your business will begin getting genuine reviews that will
surely raise your business’ credibility. Also, it is worth knowing that local
comments and reviews are better than those posted from a foreign location,
which means, you need to focus on your local market - for which you will need
your trusty local SEO agency!
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